Business Music Video Marketing Tips-9c8836

Business Be realistic-about the money, time, skill, manpower, equipment, location, direction, leadership it will take to realize your vision. This was one of the most difficult things for me in my video because I was not the expert in what it took to realize my projects vision. I was relying on those who I hired to know what a sensible budget was, and whether they could execute the project within that budget, time and available resources. I trusted that the producer would provide all necessary leadership and direction and knew how much manpower would be required, exactly what it would take to get the right shots, how much time it would take to get each shot as proposed in the script, whether the location was suitable for getting all the needed shots, whether lighting was adequate, whether they could get the needed footage, and the list goes on. I think one way to know if your project is realistic and can be completed within your budget, time and available resources is to get multiple quotes. If the majority of folks are telling you it will take 3 times the amount of time, money and resources than the company you are considering hiring, take that to heart. Consider scaling down the project if you really must hire that company who believes in your vision, so that it can be completed within time, budget and with available resources. Additionally, spelling out the specific roles and responsibilities of the Producer and Client in the contract could also help ensure just what it takes to execute your project, and whether the project is realistic as proposed. Decide what role you want to play in your project. In the case of I Lost, You Win, I deferred mainly to my producer. You might want to assume more of a shared role to have more direction and say in the project. Know how to let go. Be willing to simply admit something didnt work and move on. Sometimes, despite your best efforts, things just dont turn out as you planned or expected. Even if all of these lessons are followed, you just may not be happy with the raw or edited footage, or maybe there isnt enough footage to complete the project, or maybe you and the producer have totally different visions after all. I think it is important at this point to do some soul searching. You may decide to let go and move on. This could mean finding someone else to help finish the project. This might mean deciding if you really have any more budget to do additional shooting or editing. If not, you may have to determine whether you can salvage footage and create something with it-a making of video perhaps. When I finally let go-saw the mistakes I made and admitted something I tried didnt work-I was able to move on, find someone to step in, and complete the beloved videomore than three years from its inception. Go in person to scout locations. This is pretty obvious, but in my case I relied on a video of the location and on my producers sense of whether the location was suitable for the shoot. If it is a location you are unfamiliar with, it is important to see the location in person with the producer to assess whether it is indeed suitable. After spending hours driving, my drummer left and went home even before any shooting began because the shooting location was so inaccessible he couldnt carry his drums safely to it (there was no vehicle access! Everything had to be carried over of a mile on foot!). Had we known the constraints of the site ahead of time, we could have agreed upon a better, more accessible site, and perhaps had band footage as well! Assume that things can always go wrong and have a Plan B, C, D Murphy strikes especially when we dont expect it. In my case, the shoot was outdoors, during very cold, foggy evenings, in a remote, inaccessible location that required all equipment to be hauled in manually. So many things could have gone wrong just on the basis of that alone that we didnt consider-or if it was considered, it wasnt shared with me. Consider all aspects of your project and agree upon contingencies. Have back ups at the ready. Always pad time as it always takes longer than you think it will to do pre-production and planning, shoot, review hours of footage, narrow it down, edit, revise, etc. In our case, ironically, the generator failed during the shoot. Had we thought that that could have happened, perhaps we could have arranged backup power to be onsite. Consider as well having backup storage for movie files so the raw footage is not only on one persons computer. Remember: hard drives do fail! Put the footage on an external backup drive! Redundancy is good! About the Author: 相关的主题文章: